by Kyle Taylor |
It was officially announced today that music industry powerhouse Live Nation would take over majority control of the annual Bonnaroo Music & Arts Festival. The festival, which takes place on a 700-acre farm, Great Stage Park, in Manchester, Tennessee, has drawn over 80,000 attendees in each year since 2011 (hitting a peak of over 100,000 attendees in 2012), making it one of the largest festivals in the United States. It also becomes Tennessee’s seventh largest city for a matter of four days each year. Bonnaroo will join an already staggering list of over 60 other festivals now under Live Nation management, also including Lollapalooza, Austin City Limits (both acquired in 2014), and Electric Daisy Carnival (acquired in 2013).
Started in 2002 by independent promoters Superfly Presents and AC Entertainment, Bonnaroo has gone on to host some of the world’s largest acts, including Radiohead, Phish, Arcade Fire, My Morning Jacket, Nine Inch Nails, The Allman Brothers, Jay-Z, Wilco, The Flaming Lips, Dave Matthews Band, and many more. With two main stages, three additional massive and permanently installed tent stages, and various additional minor stages throughout the grounds, the 2014 festival hosted over 180 musical acts in addition to a comedy lineup. Bonnaroo is also home to a massive assortment of art vendors and art installations, a cinema tent, and numerous other attractions.
While Live Nation now takes controlling interest in Bonnaroo, both the festival’s founding companies will remain heavily involved in the annual event.